The world’s largest motorcycle rally begins Friday in Sturgis, South Dakota. Many of the 500,000 motorcyclists expected to attend will be riding through Colorado, especially on I-25 and I-76. Therefore, the Colorado Department of Transportation is urging motorcyclists heading to the Sturgis Rally to protect themselves and #RideSmart2Sturgis by staying alert, riding sober and wearing a helmet. CDOT is also cautioning drivers of vehicles to watch for the additional motorcyclists on the road by carefully checking blind spots and always giving motorcyclists plenty of space. 

Although motorcycles represent less than 3% of vehicles on the road, they account for 18% of all traffic fatalities in Colorado. CDOT is reminding riders to rally responsibly during their ride to and from the event. The Sturgis Rally DUI enforcement period starts today and continues through Aug. 13. Over 72 law enforcement agencies will be participating across the state. 

Motorcyclists should also be aware of Colorado’s new lane filtering law, which takes effect Aug. 7. The law allows riders to pass stopped vehicles, such as when traffic is backed up on a highway. 

Helmets save lives

Last summer, motorcyclists were involved in 1,040 crashes. And of the 132 motorcyclists who died in a crash in Colorado last year, 67 — over half — were not wearing a helmet. According to data from the National Highway Traffic Safety Administration (NHTSA), motorcyclists are 24 times more likely to die in a crash than passenger car occupants. Helmets are the best defense against serious injury or death, helping protect riders from the unpredictable actions of other drivers. 

“Crashes can and do happen in an instant, especially on unfamiliar mountain roads and busy highways. Colliding with a vehicle or hitting the pavement can easily be fatal for motorcycle riders,” said Col. Matthew C. Packard, chief of the Colorado State Patrol. “Protect yourself on the way to and from Sturgis by riding the posted limit — always wear a helmet and always ride sober. It could save your life.”

Never ride or drive impaired

Impairment from alcohol and other drugs is a large contributing factor in motorcycle crashes nationwide. Riding sober allows motorcyclists to react to changing road conditions and maintain control of their bike, reducing the chances of a crash. Last August, there were 16 fatal motorcycle crashes in Colorado, six of which involved suspected alcohol or drug impairment. 

Starting today, CDOT will support the Colorado State Patrol local law enforcement agencies for The Heat Is On Sturgis Rally DUI enforcement period. During the 14-day enforcement period, Coloradans may see saturation patrols, sobriety checkpoints and additional law enforcement officers on duty dedicated to arresting impaired drivers and motorcyclists. Last year there were 378 reported DUI arrests during the Sturgis Rally DUI enforcement period.